Updated: Dec 20, 2019
Middle of Six's work on the new Northwest IMPACT website and branding campaign was awarded a Silver Davey Award. The Davey Awards seek to recognize the creative work of smaller agencies—named after the biblical figure who "defeated the giant Goliath with a big idea and a little rock," with submissions judged by the Academy of Interactive and Visual Arts.
The project submitted, Northwest IMPACT on behalf of the Iron Workers District Council of the Pacific Northwest, represents a new brand identity for the Northwest Iron Workers Employer’s Association. The Association exists to promote union Iron Worker contractors and the building trade of ironworking. The Northwest IMPACT project consists of a full organizational rebrand and website development, reworking a member database from the ground up, and a comprehensive regional marketing campaign to launch and drive awareness for the Association’s new identity. The marketing efforts supporting the launch of Northwest IMPACT represent a huge leap forward for the organization. Combining modern visuals, a new logo, and impactful copywriting, the refreshed brand and website are being promoted throughout the Pacific Northwest via print, digital, and social campaigns.
The Middle of Six team is proud to be counted among 2019's Silver Award winners and to be recognized by an organization that focuses on smaller agencies. We know first-hand the value, attention-to-detail, and hustle smaller agencies can provide, and we will use this award as inspiration to continue delivering exceptional work for all our clients.
NW IMPACT Homepage
NW IMPACT Advertisement